Gunther Sonnenfeld on Gladwell, GaGa and Organic Communities

As I continue down the rabbit hole that is Google+, it’s been exhilarating to connect with some of the thinkers, writers, bloggers and storytellers in my social networks, mainly Twitter and Facebook, but also from Quora, LinkedIn and Klout.

One of my favorite bloggers is Gunther Sonnenfeld (@goonth), the author of ThinkState and (any surprise here?) also a native of Southern California.

Though I’ve yet to break through the soundwaves of his 4k strong Twitter following, he added me back on Google+ circles. Geeked :)

We’re all like this. Who inspires you (other than yourself)? Who invigorates, challenges and amps you up for the day, week, month? The lovebuzz and insights we get from this is nothing short of a ripple that flows outward. At quantum levels, as Zian Silverwolf likes to put it.

So cool.   

Among many things, Gunther mentions observations on the direction of community and social interactions, in life and online. Storytelling, Gladwell, passion, organic references…and of course, GaGa.

Obviously this was my favorite part:

The Lady Gaga Misnomer (the truth about “superfandom”).

” Speaking of meaningful action… At breakfast this morning, a friend and colleague of mine shared a great story about the phenomenon that is Lady Gaga. He had been talking with her manager at a dinner party, who said that amid the 32 million plus fans she has acquired in her young career, only 60 – that’s right, SIX-ZERO – are her real fans, her “superfans”, who make or break her career and its respective paths. They essentially do all the talking, all the doing and all the marketing for her. This might not be entirely surprising when we think about how careers, especially in music, are so easily made and destroyed. But perhaps there is something far more kinetic in this equation, which is the idea that influence is borne from an intention so strong, a passion so alive, that what springs from it cannot be stopped. It can’t be confined to words. More importantly, it defines the path of the ordained. Lady Gaga is just a woman who had an imagination and a heart bigger than her own self — she played the role of a superstar, an inspirational icon, even when she was only performing for audiences of 30. Imagine what would happen if we were all influenced in the same way… If we all conveyed the emotion she does through her work (whether you like it or not…) and through those she so profoundly influences. “

Basically, it’s pretty simple for the Gags and those who “get it” »

” Being provocative is not just about getting peoples’ attention.

It’s about saying something that affects people in a real way — and a positive way… “

RELATED LINKS

Gunther Sonnenfeld >> The Future Now of Influence

Necessary GaGa Masterclass Comes to American Idol

The Convergence of Art and Technology: Google goes GaGa 

The Convergence of Art and Technology: Google Goes GaGa

Featured

You knew this was coming … ;-) This woman, a year my junior has been a source of validation, inspiration and regeneration since I hit rock bottom in Vegas and moved back to Ohio two years ago.

Nevertheless, my allegorical sister from another mister continues her meteoric rise through the piano, performance art, fashion, social, search, tech, innovation and online zeitgeist:

Highlights

  • If you don’t have any shadows, you’re not standing in the light…
  • And I really encourage people to look into the darkness and places you wouldn’t normally look to find uniqueness and specialness…because that’s where the diamonds are hiding

  • You have to look into what’s haunting you, and you need to learn to forgive yourself in order to move on (referring to the next single off her upcoming album, whose Biblical proportion doesn’t seem likely to conclude at ‘Judas’)
  • My girlfriends wanted to work for you (Google). I wanted to be the one they were searching for…
  • Piano’s funny…I mean it’s kind of this thing that always stays with you. You kind of get your chops back pretty quickly…
  • I was never the winner. I was always the loser.
  • ‎Because if the artist is constantly molding ourselves and changing and bridging –abridging — what we do for the machine, then the artist becomes part of the machine. I don’t want to be part of the machine. I want the machine to be part of me.
  • Addressing bullying: Do I want to stick it to anybody? No. I just wanna make music.

From a PR perspective, few artists today understand viral marketing and the highbrow aspect of our language as well as GaGa. In an interview with Fuse in 2009, she acknowledged: You’re only as good as your best references. I couldn’t help but smile when she mentioned Francis Bacon as a source for her ‘immaculate conceptions’ –and wonder what the spike in his Google search queries will be like in the next few weeks.

Crazy little monsters (a term of endearment she and her followers use).

Perhaps the most exciting part for me, and either those who appreciate or are artists who transcend time (Peter Gabriel, Elton John, Freddie Mercury, Hendrix, the Beatles, Michael Jackson, Bowie, Clapton, The Grateful Dead, Dave Matthews to name a few…) is simply the music.

I love how she uses pianospeak to describe her message and music: Sonic (root/variation: sonorous, sonoric). Classical pianists (and I believe, all true artists) are religious about Soul: warmth, color — vibrancy.

GaGa reveals some pretty sick details about her progression as a singer and pianist, discussing how the forthcoming album (due May 23rd) will further highlight her abilities as a producer and songwriter. From a melodic perspective, she shared that

“Sonically, it just smells like me, if that makes sense…” adding

“I guess what I’m trying to say is, um –in my opinion — All good music can be played at a piano and still sound like a hit.”

A — f(expletive)ing Men. Is it May, yet? Lol.

But in all seriousness:

‘Where words fail, music speaks’ -Hans Christian Andersen

Enjoy the weekend!

20140617-123519-45319172.jpg

TopRank feat. From Mozart to Mashable: A Journey into the World of Social Media

Sendin’ Love to my tweeps out in Minneapolis, Minnesota. This one’s for you:

TopRankMarketing.com Daily ▸ today’s top stories via @granercreative and @byron_fernandez ▸ http://t.co/KVsfte7

http://paper.li/toprank